When you hear the word “crowdsourcing”, what comes to mind? Most people list ideas, tee-shirts, logos and advertisements. If you are familiar with InnoCentive, the world’s largest open innovation platform, you would know product development, design projects and campaigns can be crowdsourced too.
It was at the Business Innovation Factory conference earlier this week I first heard of a “crowdsourced car”. Jay Rogers, the founder of Local Motors, amazed the audience with his story of launching a u…
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Posted on November 9, 2009 at 6:30pm —
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